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In the magical universe, there are no coincidences and there are no accidents. Nothing happens unless someone wills it to happen.
— William S. Burroughs  

Everything you want is out there waiting for you. Everything you want also wants you. But you have to take action to get it.
~ Jules Renard

New Voodou is here to help. One of the tenets of true vodou is a belief in the power of individuals to call to them what they most desire. I believe it. Through my work as advisor, writer and teacher, I work with design professionals to identify and articulate their values and aspirations, to embrace and strengthen their culture, to name and own their territory. These are the raw materials of brand identity, the foundation for powerful, integrated communications programs. They create connections to people, ideas, opportunity — the things you most desire.


What We Want

As a graduate student in French literature, I have done my fair share of translation and understand that word for word translations often miss the intended meaning and there isn't always an exact equivalent word in the other language. More often there's a cultural or emotional shading that asks for thoughtful interpretation of meaning rather than a simple translation.